This landing page for Lextech’s work at EchoPark dealership (including another private version) was one of the most successful campaigns by Lextech’s marketing team to date. The email campaigns associated with it had up to a 50% open rate and 28% click rate. The page targets retailers and auto industry managers and tells Sonic Automotive’s awesome story of app-powered dealerships. I’m responsible for the web page copy and Success Profile PDF copy.
