Event Banner (Advertising Copy)

Event Banner (Advertising Copy)

My company, Lextech Global Services, sponsored Naperville Ribfest, a suburban Chicago area summer festival to benefit a children’s charity. I wrote the advertising copy that was meant to be celebratory as well as informational, prompting attendees to download...
Email Marketing: SKF (Case Study)

Email Marketing: SKF (Case Study)

Case studies are a powerful business marketing tool. They show that a company can do what they say they do. A good case study will not only tell a succinct story about a problem solved, but will do so in a way that draws the reader in persuasively but without frills....